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Pipedrive

Sales-focused CRM with visual pipeline management built for small to mid-sized teams

Pipedrive is a cloud-based sales CRM designed specifically for salespeople, featuring an intuitive drag-and-drop visual pipeline for deal tracking. Founded in 2010, it serves over 100,000 companies with customizable sales workflows, email integration, automation, and reporting tools. The platform prioritises ease of use and pipeline visibility over complex administrative overhead.

SaasPipedrive
Real cost
$24/mo
Lite
RC Score
7.7/10
0 user reviews
User rating
No ratings
Nobody has rated this yet
Verified
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Basis: research-based
The methodology

How we scored it

A weighted average of the 4 dimensions below, each judged 0–10 from published pricing, vendor documentation and independent user feedback. We do not run hands-on tests, and no vendor has any say in a score.

Value for money33%
7.2/10
Features27%
8.1/10
Ease of use20%
8.9/10
Support quality20%
6.8/10

2 further dimensions are not scored for this product yet, so they are left out of the average rather than counted as zero. How the score works.

Pricing

What it actually costs

Intro pricing shown — see the renewal note for what you'll pay after the introductory term. We don't hide the second-act price.

★ Best Value

Lite

One payment of US$ 168 per seat/year. Per seat per month, billed annually. Free 14-day trial. Prices shown are VAT exclusive.

$24/mo intro
Get this plan

Growth

One payment of US$ 468 per seat/year. Per seat per month, billed annually. Free 14-day trial. Prices shown are VAT exclusive.

$49/mo intro
Get this plan

Premium

One payment of US$ 708 per seat/year. Per seat per month, billed annually. Free 14-day trial. Prices shown are VAT exclusive.

$79/mo intro
Get this plan

Ultimate

One payment of US$ 948 per seat/year. Per seat per month, billed annually. Free 14-day trial. Prices shown are VAT exclusive.

$99/mo intro
Get this plan

What to check before you move a team onto Pipedrive

An app a team lives in all day is the hardest kind of software to leave. These are the questions that matter more than the feature list.

What it costs per seat, in a year

At $24 per user per month, a team of ten is $2880 a year before a single add-on. Price the team you will have in a year, not the one you have today.

Which roles have to pay

Many plans charge full price for people who only need to read or approve. If light users need a seat, the real cost is the headline price times everyone, not times the core team.

Whether you can get your data out

Ask what a full export contains and in what format. An export that drops attachments, comments or history is not an export — it is a reason you will not leave.

What the move itself costs

Migration, retraining and the weeks of lower output are the real switching cost. Count them once when you adopt, because you pay them again if you change your mind.

These are the checks we apply across saas, in the same order, so two pages can be compared line for line.

ReviewCost analysis

How much does Pipedrive really cost?

Our calculation from the vendor's published prices — not a figure the vendor advertises.

Pricing modelPer seat

The headline price is for one person. Adding people multiplies it, so a team of ten pays ten times the advertised figure. Tiered plans charged per seat. Pipedrive shows per-seat effective monthly pricing when billed annually; page indicates annual billing amounts and that monthly billing is available but does not show month-to-month prices on the same view.

Team sizePer monthPer yearOver 3 yearsHow it is charged
1 person$24$288$864$24 per seat per month
5 people$120$1,440$4,320$24 per seat per month
10 people$240$2,880$8,640$24 per seat per month
50 people$1,200$14,400$43,200$24 per seat per month

Based on the Lite plan at $24 a month. Three years at the published annual price. No renewal increase is published.

What we could not establish
  • The vendor does not publish a renewal price, so three-year totals assume today's price holds.
  • Pricing has not been verified against the vendor's page since this data was collected.

Work out your own cost

Per month
$120
Per year
$1,440
Over 3 years
$2,520
Assumptions
  • $24 per seat per month.
  • Billed annually at $14 per month equivalent.
Head to head

Pipedrive against the field

The highest-scoring alternatives in the same category, compared on the figures we hold for all of them.

 PipedriveThis pageSlackFigma
ReviewCost score7.7/108.6/108.6/10
Cheapest planLite——
From$24.00/mo——
Renews atNot publishedNot publishedNot published
Biggest strengthIntuitive visual drag-and-drop pipeline interface that makes deal tracking and progress immediately obviousSlackbot's contextual awareness of your team's conversations and files eliminates constant app-switching — it actually knows what you've been working onReal-time collaboration is genuinely excellent — multiple designers can work simultaneously without conflicts or lag
Biggest drawbackAdd-ons and higher-tier plans required for features teams expect to be included; total cost of ownership becomes expensive as needs scaleAI features like Slackbot and summarisation require paid plans, pricing out smaller teams who'd benefit most from automationPerformance degrades noticeably on complex files with hundreds of artboards or heavy plugins

Prices are the published figures at the time of writing and change often. Renewal pricing is shown where the vendor publishes it. See how we review.

Common questions

What people ask about Pipedrive

Straight answers to what buyers actually ask, drawn from the documentation and published user reports.

Is there a free tier or free trial?
No permanent free plan, but Pipedrive offers a 14-day free trial on all plans with no credit card required. This allows proof-of-concept testing before commitment.
What's the realistic starting point for a 5-person sales team?
The Growth plan ($39/user/month annually, $49 monthly) is the realistic baseline. The Lite plan lacks email sync and automation, which most teams need. For 5 users, Growth costs $195/month annually plus potential add-ons (LeadBooster $32.50, Smart Docs, or Campaigns).
How does Pipedrive compare with HubSpot and Salesforce?
Pipedrive beats HubSpot on pipeline usability and deal-focused workflows; HubSpot wins on native marketing automation and all-in-one go-to-market capability. Salesforce offers deeper customisation and enterprise features but requires longer setup and higher cost. Pipedrive is the winner for small teams prioritising speed and simplicity.
What add-ons are worth purchasing?
LeadBooster (chatbots and prospecting) is valuable for lead-generation-focused teams. Campaigns makes sense if you need email marketing without external tools. Web Visitors helps attribution-conscious teams. Smart Docs (included in Premium+) is useful for document generation. Evaluate based on your specific workflow gaps.
Can I downgrade my plan mid-contract?
Yes. Pipedrive prorates refunds if you downgrade during a billing cycle, crediting the difference to future invoices. This flexibility is helpful if you over-committed to a higher tier.

Page history

Published
13 September 2026
Last updated
1 October 2026

Pricing on this page has not yet been checked against the vendor’s own page.