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Asana

Operating system for human-agent collaboration in work management

Asana is a web and mobile work management platform that helps teams organise, track, and manage projects through multiple views including lists, boards, timelines, and calendars. It connects tasks, projects, portfolios, and goals to provide shared visibility across organisations and enables collaboration between human teams and AI agents for streamlined workflows.

SaasAsana, Inc.
Real cost
Free
Personal (Free)
RC Score
7.6/10
0 user reviews
User rating
No ratings
Nobody has rated this yet
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Basis: research-based
The methodology

How we scored it

A weighted average of the 4 dimensions below, each judged 0–10 from published pricing, vendor documentation and independent user feedback. We do not run hands-on tests, and no vendor has any say in a score.

Value for money33%
6.5/10
Features27%
8.5/10
Ease of use20%
8.7/10
Support quality20%
7.2/10

2 further dimensions are not scored for this product yet, so they are left out of the average rather than counted as zero. How the score works.

Pricing

What it actually costs

Intro pricing shown — see the renewal note for what you'll pay after the introductory term. We don't hide the second-act price.

★ Best Value

Personal (Free)

Up to 2 users; unlimited tasks, projects, messages; list/board/calendar views; 100MB per file storage

$0/mo intro
Get this plan

Starter

Minimum 2 seats; includes Timeline/Gantt views, Workflow Builder, unlimited automations, dashboards, custom fields, Asana AI

$13.49/mo intro
Get this plan

Advanced

Minimum 2 seats; includes all Starter features plus Goals, unlimited Portfolios, Portfolio Workload, native time tracking, advanced integrations

$30.49/mo intro
Get this plan

What to check before you move a team onto Asana

An app a team lives in all day is the hardest kind of software to leave. These are the questions that matter more than the feature list.

What it costs per seat, in a year

At $13.49 per user per month, a team of ten is $1618.80 a year before a single add-on. Price the team you will have in a year, not the one you have today.

Which roles have to pay

Many plans charge full price for people who only need to read or approve. If light users need a seat, the real cost is the headline price times everyone, not times the core team.

Whether you can get your data out

Ask what a full export contains and in what format. An export that drops attachments, comments or history is not an export — it is a reason you will not leave.

What the move itself costs

Migration, retraining and the weeks of lower output are the real switching cost. Count them once when you adopt, because you pay them again if you change your mind.

These are the checks we apply across saas, in the same order, so two pages can be compared line for line.

ReviewCost analysis

How much does Asana really cost?

Our calculation from the vendor's published prices — not a figure the vendor advertises.

Pricing modelPer seat

The headline price is for one person. Adding people multiplies it, so a team of ten pays ten times the advertised figure. Per-user monthly pricing charged per seat. Minimum 2-seat subscription. Annual billing offers 18% discount (~2 months free). Seat increments: 1-5 seats individually, 5-30 seats in increments of 5, 30-100 in increments of 10, 100-500 in increments of 25, 500+ in increments of 50.

Team sizePer monthPer yearOver 3 yearsHow it is charged
1 person$13.49$161.88$485.64$13.49 per seat per month
5 people$67.45$809.40$2,428.20$13.49 per seat per month
10 people$134.90$1,618.80$4,856.40$13.49 per seat per month
50 people$674.50$8,094$24,282$13.49 per seat per month

Based on the Starter plan at $13.49 a month. Three years at the published annual price. No renewal increase is published.

What we could not establish
  • The vendor does not publish a renewal price, so three-year totals assume today's price holds.

Work out your own cost

Per month
$67.45
Per year
$809.40
Over 3 years
$1,978.20
Assumptions
  • $13.49 per seat per month.
  • Billed annually at $10.99 per month equivalent.
Head to head

Asana against the field

The highest-scoring alternatives in the same category, compared on the figures we hold for all of them.

 AsanaThis pageSlackFigma
ReviewCost score7.6/108.6/108.6/10
Cheapest planPersonal (Free)——
From———
Renews atNot publishedNot publishedNot published
Biggest strengthIntuitive, polished user interface with thoughtful animations and keyboard shortcutsSlackbot's contextual awareness of your team's conversations and files eliminates constant app-switching — it actually knows what you've been working onReal-time collaboration is genuinely excellent — multiple designers can work simultaneously without conflicts or lag
Biggest drawbackPricing escalates significantly for growing teams; per-user model becomes expensive at scaleAI features like Slackbot and summarisation require paid plans, pricing out smaller teams who'd benefit most from automationPerformance degrades noticeably on complex files with hundreds of artboards or heavy plugins

Prices are the published figures at the time of writing and change often. Renewal pricing is shown where the vendor publishes it. See how we review.

Common questions

What people ask about Asana

Straight answers to what buyers actually ask, drawn from the documentation and published user reports.

What is Asana best for?
Asana excels at cross-functional project management for mid-market teams and enterprises (50–500+ people) seeking integrated task, project, portfolio, and goal alignment. It's particularly strong for organisations running marketing campaigns, product launches, and operational planning with visibility across departments.
Is Asana free?
Yes, Asana's Personal plan is free for 1–2 users and includes basic lists, boards, and calendar views. Paid plans start at $10.99 per user per month (Starter, billed annually) for unlimited automations, Gantt charts, and Asana AI.
How does Asana's pricing compare to competitors?
Asana's $10.99–$24.99 per-user pricing is higher than Monday.com ($9/user/month) and Smartsheet ($9/user/month). For growing teams, total costs escalate quickly; research shows average SMB spend at $16,962 annually and enterprise at $76,884, making budget-conscious teams consider lower-cost alternatives.
Can multiple people be assigned to one task?
No. Each Asana task can only be assigned to one person, a structural limitation that frustrates teams requiring collaborative task ownership. This is a known drawback relative to competitors offering shared task assignment.
What's new in Asana in 2026?
As of December 2025, Asana has added AI Teammates in beta, AI risk reports, prebuilt smart workflows, integrations with Dropbox and Box, subtask visibility improvements, and advanced goal management with custom fields. These features target organisations pursuing human-agent collaborative workflows.

Page history

Published
13 September 2026
Last updated
1 October 2026
Pricing checked against vendor
26 September 2026

Sources & verification

Pricing on this page was taken from the vendor's published pricing page on 26 September 2026.